Datatrics

The official extension to connect Datatrics with Magento 2. Sync your Magento products, customers, and sales data with your Datatrics account.

Latest version: vv1.7

Latest update: August 31, 2023

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Open on Packagist Open on Github Download ZIP

Unlock the full potential of your Magento 2 store with our turn-key extension that directly integrates with Datatrics, the leading Customer Data Platform. Seamlessly sync your products, customers, and sales data with your Datatrics account, enabling you to optimize your Magento 2 store and campaigns for increased conversions.

Tap into the Power of Predictive Marketing Predictive marketing has gained immense popularity among marketers, but its technical nature can often feel abstract. With Datatrics as your CDP tool, you can leverage customer profiles to predict customer behavior. This empowers marketers to easily and purposefully distribute content, maximizing sales opportunities and driving overall revenue growth.

Comprehensive Customer Profiles for Enhanced Conversions Datatrics extracts sales and product data from your Magento store, consolidating it into comprehensive 360º customer profiles. Through timely pop-up notifications, visitors receive relevant information precisely when they need it, resulting in a positive impact on conversion rates and overall turnover.

CDP Made Easy, Starting with Your Unique Challenges Predictive marketing has gained immense popularity among marketers, but its technical nature can often feel abstract. With Datatrics as your CDP tool, you can leverage customer profiles to predict customer behavior. This empowers marketers to easily and purposefully distribute content, maximizing sales opportunities and driving overall revenue growth.

Tailored Solutions at Every Level Datatrics is designed to cater to your organization's unique needs. You can implement our software at a basic level to enhance performance in a specific area, or choose to unify your entire marketing ecosystem. By merging target groups, touchpoints, and channels into a single, self-learning solution, you can unlock the full potential of your marketing efforts.

Choose Datatrics to transform your Magento 2 store into a data-driven powerhouse. Optimize customer experiences, maximize conversions, and propel your business towards unprecedented success. Get started today and unleash the true potential of predictive marketing with Datatrics.

Streamlined Data Integration Effortlessly synchronize your Magento store data with DataTrics' advanced analytics platform. Our plugin ensures smooth data transfer, enabling you to harness the power of DataTrics' robust capabilities.

Customer Segmentation Leverage the power of DataTrics' smart segmentation algorithms to categorize your customers into distinct groups based on behavior, preferences, and demographics. Gain deep insights into customer segments and tailor your marketing strategies accordingly.

Personalized Product Recommendations Offer a personalized shopping experience like never before. Our plugin leverages DataTrics' machine learning algorithms to generate intelligent product recommendations for each individual customer, increasing engagement and boosting conversions.

Dynamic Content Customization: Deliver relevant content to your customers at the right time and place. Our plugin enables you to dynamically customize your website's content based on individual customer profiles, ensuring a highly personalized and engaging browsing experience.

Behavioral Tracking and Analytics Uncover actionable insights into customer behavior with DataTrics' comprehensive tracking and analytics capabilities. Monitor user interactions, track conversions, and analyze performance metrics to optimize your marketing campaigns and drive revenue growth.

A/B Testing and Optimization: Take the guesswork out of your optimization efforts with DataTrics' A/B testing functionality. Test different variations of your website, product pages, and marketing campaigns, and leverage DataTrics' statistical analysis to identify winning strategies that maximize your conversions.

Magmodules and Datatrics

Partnering with Datatrics opens up a world of possibilities for your business. Harness the power of advanced analytics, personalized customer experiences, and data-driven decision-making to drive unprecedented growth. With Datatrics as your trusted partner, you can unlock the true potential of your data and transform it into meaningful insights. Embrace the future of marketing and elevate your business to new heights with our seamless partnership with Datatrics. Together, let's revolutionize the way you connect with your customers and drive success in the digital era.

Reviews

Changelog

1.7.0, release date: August 31, 2023

Features:

Implemented new admin UI

Changes:

Refactor content flow

Load pixel block in last order

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.6.8, release date: July 13, 2023

Fixes:

Fixed issue with undefined array key "type_id"

Changes:

Refactored Sales & Profiles

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.6.7, release date: May 25, 2023

Fixes:

Fixed issue on profiles without default addresses

Changes:

Added gender to profile sync

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.6.6, release date: May 2, 2023

Fixes:

Added support for PHP 8.2 / Magento 2.4.6

Fix compatibility with external modules #38

Fix table prefix for inventory_stock table

Concat profile sync status for customer grid #36

Changes:

Added Magento 2.4.6 to testings

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.6.5, release date: November 14, 2022

Fixes:

Make sure `Special Price` is set back to "0" when not set

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.6.4, release date: October 29, 2022

Fixes:

Do not sync disabled products

Fix bindings

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.6.3, release date: October 17, 2022

Fixes:

Fix php 8.1 issue with string replace #32

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.6.2, release date: September 13, 2022

Changes:

Load access token in config from integration table

Fixes:

Add missing proxies for CLI commands

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.6.1, release date: August 18, 2022

Fixes:

Fixed issue with readonly class name

Fixed raised PHPStan warnings

Changes:

Update Magento versions used in the CI pipeline

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.6.0, release date: March 14, 2022

Features:

Make Logger component compatible with Monolog 2.0

Moved to Declarative Schema

Changes in conversion data

Changes:

Upped PHPCS Magento Coding Standard and fixed raised issues

Updated the GitHub workflow to run tests on newer Magento version

Added PHP linting to tests

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.5.1, release date: January 19, 2022

Fixes:

Link correct Product ID in content maintenance cron

Changes:

Added page limit for content add and update processes

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.5.0, release date: December 30, 2021

Features:

Added webapi for getting store information

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.4.3, release date: December 28, 2021

Fixes:

Add correct Tax class labels to feed output

Fix for products with empty category path

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.4.2, release date: November 12, 2021

Fixes:

Fix attribute mapping

Changes:

Updated PHPStan GitHub flow

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.4.1, release date: November 1, 2021

Fixes:

Customer grid fails on duplicates #22

Attribute mapper service fix

Changes:

Updated PHPStan GitHub flow

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.4.0, release date: July 13, 2021

Features:

Added content summary dashboard tab

Fixes:

Fixed stock collector for multiple warehouses

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.3.6, release date: June 30, 2021

Fixes:

Added category_ids to non selectable attributes

Implemented fix for parent issues

Cron fixes for multistore setup

Fixes Customer Grid SQL error #19

Changes:

Added Skipped status to content

Added API test to content update controller

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.3.5, release date: June 10, 2021

Fixes:

Fixed join on Customer Grid Collection #17

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.3.4, release date: May 26, 2021

Fixes:

Fixed website seperation

Fixed getLinkField function (EE and content staging)

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.3.3, release date: April 23, 2021

Fixes:

Fixed join on Customer Grid Collection

Fixed quote plugin for issues with add to cart in certain scenarios

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.3.2, release date: April 20, 2021

Fixes:

Fixed join on Customer Grid Collection

Fixed error when update data content without category data #13

Improvements:

Added CSP Whitelist

Improved Front-end Tracking

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.3.1, release date: March 25, 2021

Fixes:

Fixed issue with table prefixes

Improvements:

Updated ProductData service

Minimum requirements:

Magento 2.3.x & PHP 7.1

1.3.0, release date: March 9, 2021

Features:

Added summary table to profile and sales config

Fixes:

Check for debug mode before writing debug log

Improvements:

System config refactor

Minimum requirements:

Magento 2.3.x & PHP 7.x

1.2.0, release date: March 3, 2021

Features:

Added summary table to profile config

Added option to Add/Invalidate/Update products manually from admin

Fixes:

Fixed email filter in admin #8

Fixed cron in Magento EE #7

Use the getLinkField function to prevent error on install when staging modules are not installed (thnx @lewisvoncken)

Improvements:

Refactored CLI and Cron functions

Added more logic in used config paths

Minimum requirements:

Magento 2.3.x & PHP 7.x

1.1.0, release date: February 17, 2021

Features:

Option to use multiple store views in a single Datatrics project (configurable source option in content update)

Fixes:

Added missing index on customer_id in datatrics_profile #5

Fixed issue with content add/update for single product using CLI

Minimum requirements:

Magento 2.3.x & PHP 7.x

1.0.3, release date: February 10, 2021

Changes:

Removed Strip-function and use HTML tags in descriptions

Fixes:

Customer Filter resulted in Error

Minimum requirements:

Magento 2.3.x & PHP 7.x

1.0.2, release date: January 25, 2021

Fixes:

Fixed Magento Commerce edition compatibility #2

Fixed selftest modal issue in 2.4.1

Minimum requirements:

Magento 2.3.x & PHP 7.x

1.0.1, release date: January 18, 2021

First public release

0.9.3, release date: November 9, 2020

Fixes:

Product\DatatricsStatus does not exist

Billing Address handling on Sale Update

ProductID handling on Product Update

Stock reservation handling for Non-MSI stores

0.9.2, release date: October 12, 2020

Fixes:

Fixed changelog json url

Upped minimum Magento version requirement (2.3) in composer.json

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Datatrics

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Compatibility

Magmodules and Datatrics

Reviews

Changelog

1.7.0, release date: August 31, 2023

1.6.8, release date: July 13, 2023

1.6.7, release date: May 25, 2023

1.6.6, release date: May 2, 2023

1.6.5, release date: November 14, 2022

1.6.4, release date: October 29, 2022

1.6.3, release date: October 17, 2022

1.6.2, release date: September 13, 2022

1.6.1, release date: August 18, 2022

1.6.0, release date: March 14, 2022

1.5.1, release date: January 19, 2022

1.5.0, release date: December 30, 2021

1.4.3, release date: December 28, 2021

1.4.2, release date: November 12, 2021

1.4.1, release date: November 1, 2021

1.4.0, release date: July 13, 2021

1.3.6, release date: June 30, 2021

1.3.5, release date: June 10, 2021

1.3.4, release date: May 26, 2021

1.3.3, release date: April 23, 2021

1.3.2, release date: April 20, 2021

1.3.1, release date: March 25, 2021

1.3.0, release date: March 9, 2021

1.2.0, release date: March 3, 2021

1.1.0, release date: February 17, 2021

1.0.3, release date: February 10, 2021

1.0.2, release date: January 25, 2021

1.0.1, release date: January 18, 2021

0.9.3, release date: November 9, 2020

0.9.2, release date: October 12, 2020